Crafting Impactful Insights Through Storytelling
I just released a new video exploring the art of storytelling with data! We’ll walk through a Tableau example, using data, worksheets, and dashboards to craft a compelling narrative. This exercise explores the creation and presentation of compelling data narratives, framing the process as a journey from initial questions to actionable outcomes, such as solutions, opportunities, or well-informed decisions. The core focus is developing clear visualizations that effectively communicate the relationship between individual parts and the whole, highlight key differences, and uncover insights often obscured by subtle percentage variations. We will also examine the crucial role of preattentive attributes, clutter reduction, and strategies for framing solutions in a way that resonates with and gains buy-in from the audience.